Writing the social media age is a giant pyramid scheme
All of the platforms and their algorithms want you to spend time with them and never EVER leave so they downgrade posts with links (maybe substack is the only one who doesn’t?)
For the writer, this presents a challenge: the medium is now a schizophrenic wasteland of AI-generated slop, so if that’s the message, only God can save us
Each time a writer writes they have to either choose one channel or build a giant automated spider web of complexity in order to not spend hours and hours formatting and clicking (I’m going to build this if no one else does, Buffer was a great attempt but it seems they are spending too much time doing “remote work”)
This is my dilema as I now entreat you, the dearest of readers, to help me in a main quest I’m now focused on:
How to write THE book on questions?
A few weeks ago it came to me, I need to write the book on questions in western civilization, how they evolved and devolved.
Within a week I realized it would take me two years, so now a side quest to write a much more bounded book:
What do questions do for business leaders and organizations?
My current working thesis is the following:
Questions generate the value in business and answers capture the value.
Thus I come to you with a request, a request to viciously or lovingly (or maybe both) criticize this thesis and all that it entails
If this sparks something within you, please reply to this email and I can cite you as a source (maybe in a podcast interview!)